Rafael Fiuza

The challenge

Rafael Fiuza sells a method to turn the iPad into a productivity machine, for people who spent more than R$ 3,000 on the device and left it in a drawer. The page had to be as clean as the promise: organisation without complication.

The solution

I made a light page, all in Inter, with a 3D iPad on a rock in the hero and floating tags with the gains ("+Organised", "+Performance"). Yellow marks only the button and highlights, while red and green appear in the before-and-after comparison of the I.P.A.D. method.